Sorting email and tickets with AI: when a small model beats GPT
How to design categories an AI can apply, when a small fine-tuned model beats a frontier model, how to route what it is unsure about, and what sorting a thousand emails costs.
Read →TWO SIDES, ONE PERSON
Most AI people never ran a business. Most business people never shipped code. I did both, then built agents.
Nikos Broikos. AI architect. Product owner. One-man army.
Production agentic AI, standing on twelve years of shipped systems. 5 products of my own.
Start a projectEveryone is an AI expert this year. I studied it for a master's, and I have spent twelve years shipping the systems businesses run on.
The MBA came last, so the business case isn't a guess either.
WORK THAT RAN IN PUBLIC
Campaign work that ran in public
Multiple activations and prize-draw quizzes. The campaigns marked † were produced by digitall, where I work as a Web Developer. The rest came to me directly or through agencies such as Develop Greece. The brands and campaigns belong to their owners.
- Coca-Cola† activations, prize-draw quizzes
- OPAP† national activations, prize draws
- Schweppes† brand activations
- FBO Forever Living campaign mechanics
- Naracamicie promo activations
- allcar.gr prize-draw quizzes
- jaxstools.gr campaign mechanics
- iConnect activations
- bio-gel.eu promo mechanics
† Produced by digitall. Role: Web Developer at digitall.
The projects are theirs.
Who did what is spelled out.
- 12+ years shipping
- 5 products of my own
- 30+ sites and e-shops shipped
- 96-100 Lighthouse on the builds I still run
These companies don't publish what a campaign earned.
TWELVE YEARS, TWO RAILS
The top rail is work for other people.
The bottom rail is work I owned.
If you find someone else in this market who can draw the second rail, let me know.
01. AGENTIC AI
Systems that decide,
not scripts that run.
A script does what it was told or it dies. An agent looks at what came back, decides, retries, escalates. I've been building these for production since early 2026. The difference is visible on the right: watch the task fail once, and keep going.
The agentic work02. PRODUCTS & PLATFORMS
The things a business
runs on.
Sites and e-shops are the visible layer: 30+ shipped and counting. The work that keeps clients is underneath: custom ERP, custom CRM, dashboards and automations that run the day-to-day, built to fit the business instead of the other way round.
03. STRATEGY & GROWTH
A build that doesn't move
a number is a cost.
Brand, positioning, funnels, analytics, GDPR done properly. I've been the client five times. I know which builds are worth paying for, because I've paid for them.
The strategy workTHE NUMBER YOU CAN CHECK
What I ship,
and what happens next.
The builds I still control score 96 to 100. The ones handed over years ago run someone else's plugins now. Both are the truth, so both are here. Every link opens Google's own test, pre-filled. Go on, run one.
-
jobfit.gr
client build: live in production
100 PERF100 A11Y100 BP100 SEO
-
spc.com.gr*
at digitall as Web Developer
95 PERF94 A11Y81 BP100 SEO
-
electroautomation.gr
client build: delivered end-to-end
100 PERF96 A11Y100 BP100 SEO
-
seethemenu.online
founder: SaaS with a built-in AI assistant
99 PERF95 A11Y100 BP92 SEO
-
learnery.io
founder: SaaS teaching AI with AI
100 PERF96 A11Y100 BP100 SEO
-
vastardisyachting.gr*
at digitall as Web Developer
95 PERF90 A11Y96 BP100 SEO
* Projects now run by the client. A website is a living organism: every plugin, script and edit added after handover chips away at the score, and the keys are not in my hands.
This page spends its budget on the thing you just scrolled through. The scoreboard is what I ship when the budget goes to speed instead.
Selected builds, Lighthouse desktop, measured 2026-10
PRODUCT #6: IN BUILD
The sixth one
is in build.
A system that watches ships and stops money leaking.
5 products shipped. This one is being built right now, which is why it looks unfinished here: it is. No mechanics, no stack, no launch date. If you want to know more, that's a call.
Talk to me about itACCRUED THIS PORT CALL
€196,700
DAYS ON DEMURRAGE
11.4
RATE / DAY
€17,250
LAYTIME REMAINING
counting since NOR tendered
HOW IT WORKS
Scope
One call. What number should this move, and what's the cheapest system that moves it.
Build
Brand to backend, one pair of hands. No account manager, no handover between four suppliers.
Run
Most people ship and leave. The interesting part starts after launch, and I stay on the number.
You brief the person who builds it. There is nobody in between to misunderstand you.
BLOG
From the blog
Voice AI agents for Greek businesses: latency, recognition and the law
What an AI phone agent can do for a Greek business, why a reply after 700 ms feels broken, the recognition gap for Greek, what a call costs and what the law requires.
Read →What a large language model (LLM) is, and what it cannot do
How large language models work in plain terms, why Greek text costs about twice the tokens of English, what LLMs do well, and the five things they cannot do reliably.
Read →START A PROJECT
Tell me what you're
trying to build.
This is the only form on this site. It goes straight to me: there is no team, which is the point.
- MSc AI, BSc CS & Robotics, MBA (2026)
- Athens: in person or remote, EU & global
- An invoice for every project, terms always in writing
- First call free, no commitment